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Google: Personalized Search Results Is "Very Light"

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A number of months in the past, I used to be speaking to a gorgeous senior stage Googler who works on seek and I introduced up customized seek and he made it sound to me that it’s in point of fact slightly the rest there with customized seek. What does topic is your location and language on the subject of personalization however your seek historical past and what data Google has about your likes, dislikes and demographics isn’t in point of fact used to make the hunt effects higher for you.

Danny Sullivan of Google has simply posted formally about this on Twitter announcing “personalization of effects may be very gentle.” “Most of the people looking in the similar language and identical location will see in large part the similar issues,” he added.

He additionally discussed that “location and language are way more influential about why effects range,” as I discussed above.

This is Danny’s tweet:

We have now lined customized seek right here so much and again within the day, like 5 or so years in the past, Google made a gigantic deal of it. However you do not listen a lot from Google about it nowadays, out of doors of geo/lingual causes.

Discussion board dialogue at Twitter.

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